Privacy Policy
Last updated: August 2026
Serene Movement (“Serene Movement,” “we,” “us,” or “our”), operated by Serena Peck, respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how we collect, use, store, and protect personal information when you visit our website, contact us, register for our programs or workshops, or receive kinesiology or personal training services from us.
Collection of Personal Information
We collect personal information that you voluntarily provide to us when you contact us, complete an intake or registration form, register for a program or workshop, make a purchase, or otherwise interact with Serene Movement.
Depending on your relationship with us, this information may include:
Name and contact information, such as email address and phone number
Emergency contact information
Health and medical information relevant to exercise participation
Exercise history, current activity level, goals, and limitations
Information provided through client intake and registration forms
Payment and transaction information
Information you provide when communicating with us by email
Information provided when subscribing to our newsletter or other communications
We only collect information that is reasonably necessary for the purposes described in this Privacy Policy or as otherwise permitted or required by law.
Health Information
Some information collected through our intake and client forms may include personal health information. This information helps us understand your health history, exercise experience, goals, limitations, and other factors relevant to providing safe and individualized kinesiology and exercise services.
Health information is treated as confidential and is only used or disclosed for purposes related to providing and managing your services, with your consent, or where permitted or required by law.
How We Use Personal Information
Personal information may be collected, used, and maintained for purposes including:
Providing and managing kinesiology, personal training, programs, and workshops
Assessing your needs and developing individualized exercise programming
Communicating with you about appointments, programs, services, and payments
Processing payments and maintaining financial and business records
Responding to questions and requests
Sending newsletters, educational information, and promotional communications when you have chosen to receive them
Maintaining appropriate client and business records
Meeting legal, professional, insurance, and accounting requirements
Protecting the security and integrity of our services and website
We will not use your personal information for purposes unrelated to those described above without your consent, unless permitted or required by law.
Payment Information
Payments made through the Serene Movement website or payment links are processed by third-party payment providers, including Stripe.
Serene Movement does not store your complete credit card number or security code. Payment providers handle payment information in accordance with their own privacy policies and security practices.
Third-Party Service Providers
We use trusted third-party service providers to help us operate our business and provide services. These may include:
Google – email, online forms, and cloud storage
Stripe – payment processing
Wave – bookkeeping and financial records
Flodesk – email newsletters and communications
Squarespace – website hosting and related website services
These providers may have access to personal information where reasonably necessary to provide their services to us. They are responsible for handling information according to their own privacy policies and applicable requirements.
Disclosure of Personal Information
Serene Movement does not sell or rent your personal information.
We may disclose personal information when reasonably necessary to:
Provide services to you
Process payments or maintain financial records
Work with service providers who assist with our business operations
Meet legal, professional, insurance, or regulatory requirements
Respond to lawful requests or legal processes
Protect the safety, rights, or property of Serene Movement, our clients, or others
We will not disclose your personal health information to third parties for marketing purposes without your consent.
Email Communications
If you subscribe to our newsletter or other marketing communications, you may receive information about programs, workshops, educational content, and other Serene Movement offerings.
You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the email or by contacting us directly.
You may continue to receive administrative or service-related communications when necessary to provide services you have requested.
Photos and Videos
From time to time, photos or videos may be taken during programs, workshops, or other activities with prior consent.
Photos or videos will only be used for marketing, social media, website, or educational purposes where appropriate consent has been provided. Choosing not to provide consent for these purposes will not affect your ability to participate in our services.
Website Information and Cookies
When you visit our website, certain technical information may be collected automatically by our website host or other website technologies. This may include information such as your IP address, browser type, device information, pages visited, and general website usage information.
Our website may use cookies or similar technologies to support website functionality and understand how visitors use the site. You can adjust your browser settings to manage or disable cookies. Disabling certain cookies may affect website functionality.
Links to Other Websites
Our website or communications may contain links to websites or services operated by third parties.
Serene Movement is not responsible for the privacy practices or content of external websites. We encourage you to review the privacy policies of any third-party websites you visit.
Information Security
Serene Movement takes reasonable administrative, technical, and physical measures to protect personal information against unauthorized access, use, loss, or disclosure.
Personal information may be stored electronically using third-party services such as Google Drive and other platforms described in this Privacy Policy.
While we take reasonable steps to protect personal information, no method of electronic storage or transmission over the internet can be guaranteed to be completely secure.
Retention of Personal Information
We retain personal information for as long as reasonably necessary to provide services, maintain appropriate business and financial records, meet legal or professional obligations, and resolve potential disputes.
When personal information is no longer required, reasonable steps will be taken to securely delete or dispose of it.
Accessing or Correcting Your Information
You may contact Serene Movement to request access to the personal information we hold about you or to request that inaccurate or incomplete information be corrected.
Some information may need to be retained where required by law, professional obligations, insurance requirements, or legitimate business record-keeping purposes.
Privacy Concerns
If you have questions about this Privacy Policy, would like to request access to your personal information, or have a concern about how your information has been handled, please contact:
Serena Peck
Serene Movement
Email: admin@serenemovement.ca
We will make reasonable efforts to respond to privacy-related inquiries and address concerns appropriately.
Changes to This Privacy Policy
Serene Movement may update this Privacy Policy from time to time to reflect changes in our services, business practices, technology, or applicable requirements.
When changes are made, the updated version will be posted on this page with a revised “Last updated” date.